Product Analytics Suite
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Principal Designer
Read case study →Design that solves real problems
I craft digital products for growth-stage teams. Currently working with 202 teams across 5,386 continents.
Last updated 2026-05-27 01:41 UTC. See my work →
Featured Projects
Creator Platform Rebuild
Built responsive interfaces for a fintech platform, significantly reducing support volume and friction. Role: Solo Designer
Read case study →Payment Flow Optimization
Designed a comprehensive design system serving 200+ components across web and mobile platforms. Role: Senior Designer
Read case study →What I do
Product Strategy
From concept to spec, I align your team through research
UX/UI Design
Component-driven interfaces across web. I ship design systems
Design Direction
Mentor design practice. I offer workshops
Working with
Brought both strategic thinking and meticulous execution. We shipped faster together than any previous team.
— Marcus Reid, Chief Product Officer, Healthcare Marketplace
Design work directly impacted our metrics. That's not luck—it's thoughtfulness and intentional design.
— James Wilson, CEO, Creator Collective Marketplace
Stands out from previous design leaders. Raised the bar for how we think about collaboration and excellence.
— Lisa Rodriguez, Cofounder, Pre-Seed Venture
Let's work together
I'm open for retainers. 2026 cycles are in high demand.
Thoughts
The Case Against Parity in Design
A playbook for building design systems that teams actually use. Covers process, tooling, culture, and buy-in across enterprise scale.
Design Decisions Under Uncertainty
I've audited 2,699+ design practices. Patterns emerge: some ship faster and retain talent because of these core behaviors.
On Burnout and Shipping
Design never ships in isolation. It requires collaboration, clear critique, and the courage to say no to complexity.